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BARRY's BOOTCAMP


333 Bush Street, San Francisco, CA

 

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BARRY's BOOTCAMP


333 Bush Street, San Francisco, CA

 

We are thrilled to announce our newest expansion of Barry’s in
San Francisco's Financial District.

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Joe & The Juice Corte Madera


1618 Redwood Hwy, Corte Madera, CA

Joe & The Juice Corte Madera


1618 Redwood Hwy, Corte Madera, CA

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BARRY'S


Lombard Street, San Francisco, CA

MSA has been tapped to head up the Bay Area expansion of the BARRY'S BOOTCAMP with 333 Bush Street already open and two more coming on the line.

BARRY'S


Lombard Street, San Francisco, CA

MSA has been tapped to head up the Bay Area expansion of the BARRY'S BOOTCAMP with 333 Bush Street already open and two more coming on the line.

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LOOP


MSA worked with management to create a growth strategy based on a completely new convenience store design.  The concept was based on a deep assessment of customer experience (CX) expectations across key growth segments, including women and millennial.

LOOP


MSA worked with management to create a growth strategy based on a completely new convenience store design.  The concept was based on a deep assessment of customer experience (CX) expectations across key growth segments, including women and millennial.

Using these insights the team developed the name, identity, interior and exterior design for the new concept set to be rolled out over 100 Shell sites in the next 5 years.

 CRU Awards 2014: Designing a Store; Building a Brand   Published in   CSP Daily News   By Steve Holtz, Online News Director & Beverage Editor   Varish Goyal of A.U. Energy thanks his team while accepting CSP's Convenience Retailing Award of Excellence for store design.

CRU Awards 2014: Designing a Store; Building a Brand

Published in CSP Daily News

By Steve Holtz, Online News Director & Beverage Editor 

Varish Goyal of A.U. Energy thanks his team while accepting CSP's Convenience Retailing Award of Excellence for store design.

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After successfully piloting the new design at an existing convenience store in Silicon Valley, LOOP was launched as a newly branded store.  The new store has achieved a 250% improvement in sales growth and is setting a new standard in the industry.  

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Philz Coffee


Philz Coffee


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Poke Roll


Poke Roll


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Joe & The Juice


1395 Burlingame Ave, Burlingame, CA

Joe & The Juice


1395 Burlingame Ave, Burlingame, CA

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Joe & The Juice


50 California St, San Francisco, CA

Joe & The Juice


50 California St, San Francisco, CA

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Sophie's Cuppa Tea


MSA was tapped to help launch a new retail brand Sophie's Cuppa Tea.  MSA worked collaboratively with the owners in transforming a modest space in quaint Montclair Village (Oakland, CA) into an inviting and comfortable environment.  The design is intended to serve as a prototype for future locations.

Sophie's Cuppa Tea


MSA was tapped to help launch a new retail brand Sophie's Cuppa Tea.  MSA worked collaboratively with the owners in transforming a modest space in quaint Montclair Village (Oakland, CA) into an inviting and comfortable environment.  The design is intended to serve as a prototype for future locations.

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Hilton Salt Lake City


Our approach to the aesthetic for Salt Lake City Center is to offer guests an experience that reflects the uniqueness of Salt Lake City and its community.  The design reflects a local vernacular of rustic sophistication - a place of respite from a day of activities; a space that echoes the calm and splendor of its surroundings.

Hilton Salt Lake City


Our approach to the aesthetic for Salt Lake City Center is to offer guests an experience that reflects the uniqueness of Salt Lake City and its community.  The design reflects a local vernacular of rustic sophistication - a place of respite from a day of activities; a space that echoes the calm and splendor of its surroundings.

The majestic Wasatch Mountains take center stage as the window wall becomes a focal for the room.  The desk is placed to take advantage of the vistas.  The carpet adopts its pattern from the rugged form of the mountain ranges.  The color scheme is inspired by the vibrant hues of copper, a material indigenous to Utah.  Metal work is prevalent in the space in hardware and furniture, recognizing the metal artisans of the area.  In an effort to uphold a commitment to sustainability, native ash wood and indigenous stone is used to complement the rooms.